|
Old
Ethics |
New
Ethics |
| To
fulfill the minimum requirements of the Law |
To
do things correctly, overemphasizing the law’s
wording and meaning. |
| To
have a low profile in order to remain unnoticed. |
To
look for the public recognition striving to do
things properly. |
| Legal
obligations limited to the product itself. |
To
apply the product life cylcle concept. |
| To
left aside the public concerns. |
To
identify and respond to the public's concerns |
| To
assume the product’s innocence. |
To
identify and to take the precautionarypreventive
measures, for each product’s inherent risks. |
| To
provide information about the dangers related
to the product only if it is absolutely necessary. |
To
provide information about product’s risks
and manufacturing processes to the public (StakeHolders). |
| To
assume a defensive attitude towards new regulations. |
To
assume the leadership in the generation of new
public policies. |
| To
act on an isolated basis |
To
actively participate actively in working groups
and to sponsor the mutual aid. |
| To
ignore or oppose local communities representatives. |
To
give and look for the necessary support of the
local community leaders. |
| To
assume that the company decisions should reflect
management instructions. |
To
integrate all the background information in making
company’s decisions generating a cultural
change. |